Hello’s Antiplaque + Whitening Fluoride Free Toothpaste | Review

Hello’s Antiplaque + Whitening Fluoride Free Toothpaste | Review

I’ve been wanting to get away from toothpastes that contain fluoride for awhile now. Initially, I picked up Hello’s Activated Charcoal Epic Whitening Fluoride Free Toothpaste on a whim and loved it but I wanted something a bit stronger. Today I’ll be reviewing Hello’s Antiplaque + Whitening Fluoride Free Toothpaste.

Priced at $4.99, let’s start with the packaging of the product, the presentation and materials that make it. Hello’s packaging gets a 10/10 in my honest opinion. 

Below are the specifications:


+ The packaging is made of 100% recyclable paperboard and printed with soy ink. 

+ The tubes are bpa-free and contains no phthalates. 

+ Globally sourced ingredients and made in the USA

+ Leaping Bunny certified/never tested on animals

+ Vegan


Sorbitol (humectant)

Purified water

Hydrated silica, calcium carbonate (polishes and cleans teeth)

Coconut oil, vegetable glycerin (soothes and moisturizes)

Stevia rebaudiana leaf extract, erythritol, xylitol (sweetener)

Xanthan gum (thickener)

Flavor (freshens breath)

Titanium dioxide (mineral) 

Zinc citrate (controls visible tartar) Cocomidopropyl betaine, sodium cocoyl glutamate (cleanser)

Potassium sorbate (maintains stability)

Tea tree oil (cleans and freshens breath)

My Thoughts

I’ve been using this toothpaste for one week and brushing three times a day as recommended. Is it a success?

+ It leaves a fresh, minty sensation but it is not powerfully overwhelming like most commercial toothpastes. 

+ I’ve noticed an improvement in the whitening of my teeth.

+ It is a lot stronger than the first toothpaste I used By them which was Hello’s Activated Charcoal Epic Whitening Fluoride Free Toothpaste and much stronger than Burt’s Bees Purely White Fluoride-Free Toothpaste which is not great in the morning breath department.

I’m pretty content with this purchase but I’ll be updating this review if anything changes.

Have you tried any of the toothpastes mentioned in this post?